Joe Freshgoods' New Balance 993 Collab Is Finally Releasing

Chicago designer Joe Freshgoods previews his New Balance 993 'Performance Art' collab on Instagram. Click here for the official release details.

Joe Freshgoods x New Balance 993
Image via @joefreshgoods
Joe Freshgoods x New Balance 993

Frequent collaborators Joe Freshgoods and New Balance are back with another sneaker collab.

Fresh off of dropping a set of “Inside Voices” 9060 styles in May, the Chicago designer is now teasing what appears to be an  collaborative New Balance 993—a model gotten plenty of attention in the last year, namely thanks to the popularity surrounding Aimé Leon Dore’s recent take on the silhouette. A brief look shared on Instagram by Joe Freshgoods himself shows that the upcoming shoe will don a red-based color scheme similar to his “No Emotions Are Emotions” 992 from 2020. Breaking up the look are tan hits on the midsole, with additional red hits toward the heel.

According to Joe Freshgoods, his New Balance 993 collab is currently set to drop sometime during the fall and winter season of this year, but a specific release date has not yet been announced.

UPDATE (10/04): After confirming that his “Performance Art” New Balance 993 collection is releasing this month, Joe Freshgoods has now shared more concrete info for his forthcoming project. The Chicago-based designer confirmed on his Instagram story that from now until Friday, retail company Every Now & Then is hosting a raffle for the “Performance Art” 993 collection. To enter, fans are required to bring new or gently used book or art supplies, which will be donated to Community Goods and other nonprofits organizations, schools, and daycares in Chicago. A wider release of the Joe Freshgoods x New Balance 993 “Performance Art” collection has yet to be announced, but we’ll keep you updated if anything changes.

UPDATE (10/18): After releasing exclusively on Joe Freshgoods’ Instagram store yesterday, New Balance confirms that the “Performance Art” 993 collection will be released again on Friday, Oct. 21 at Newbalance.com and at select New Balance retailers for $200 each.

Joe Freshgoods x New Balance 993
Joe Freshgoods x New Balance 993 'Performance Art'
Joe Freshgoods x New Balance 993 'Performance Art'
Joe Freshgoods x New Balance 993 'Performance Art'