Adidas and Allbirds Are Dropping Their Sustainable Sneaker Collab This Week

Adidas is collaborating with Allbirds on an eco-friendly sneaker with almost no carbon footprint. Find the release date and more details here.

Allbirds x Adidas Futurecraft Footprint (Lateral)
Image via Adidas
Allbirds x Adidas Futurecraft Footprint (Lateral)

It’s not often that footwear brands team up for a common cause, but the mission to achieve a carbon neutral sneaker led Adidas and Allbirds to do just that.

The rare inner-industry collaboration was announced around this time last year, and after 12 months, the two brands are ready to roll out product. The result of their goal to produce a shoe with zero carbon emissions is known as the Futurecraft Footprint.

While the two brands weren’t able to meet the ambitious goal of carbon neutrality, they did manage to make a pair with 63 percent less emissions than one of Adidas’ comparable running shoes. The fine print (which is scrawled on the midsole) is that each pair has a carbon footprint of just 2.94kg CO2e, while Adidas’ Adizero RC3 shoe measures at 7.86kg CO2e and Allbirds states that a standard sneaker is around 12.5 kg CO2e.

Allbirds x Adidas Futurecraft Footprint (Midsole)

The Allbirds x Adidas Futurecraft Footprint is constructed with 70 percent recycled polyester and 30 percent natural Tencel, the latter of which is made from wood pulp. The midsole uses Allbirds’ sugarcane-based Sweetfoam material.

100 pairs of this collaboration will be made available this month through a raffle accessible to Adidas Creators Club members followed by a launch of 10,000 pairs during Fall/Winter 2021 and a wider release during Spring/Summer 2022.

UPDATE (12/21): Adidas and Allbirds have officially confirmed that their Futurecraft Footprint sneaker will be released in limited quantities this Wednesday, Dec. 15 at Adidas.com and at select Adidas and Allbirds stores for $120. A wider release of the shoe in four new colorways will arrive in Spring 2022.

Allbirds x Adidas Futurecraft Footprint (Bottom)