adidas Introduces the miCoach Smart Run Watch

Runners will be able to track their runs using GPS, monitor their heart rate, listen to music and get real-time coaching.

words // Brandon Richard

via Press Release

This week, adidas introduced the miCoach Smart Run watch, described as the most advanced and intuitive wrist-based running device on the market.

Using miCoach Smart Run, runners will be able to track their runs using GPS, monitor their heart rate, listen to music and get real-time coaching in a simple touch screen watch.

adidas Introduces the miCoach Smart Run WatchWith no need for cables, straps or additional sensors, Smart Run uses optical technology to track heart rate. A  built-in accelerometer counts every step so that you can monitor your stride rate. GPS tracks speed, distance and logs your route, while an MP3 player with Bluetooth wireless audio delivers music and coaching, eliminating headphone cables and music players.

“By combining the latest innovations, such as the Mio Wrist Based Continuous Heart Rate Technology, design and ease of use navigation, we consciously broke the template that defines other running watches,” said Simon Drabble, Director of miCoach at adidas.

“But it’s not just that which sets us apart from the competition. As part of the miCoach training system, it truly unlocks human potential by making smart training easy and accessible. Whether you’re starting a new running program, training for a 10k or competing in another marathon, miCoach Smart Run will make your training more efficient so you get the results you want,” continued Drabble.

The miCoach system is founded on the concept of interval training using four colored zones — blue, green, yellow and red. Smart Run uses the zones to coach you throughout your workout. Guidance comes in the form of vibrations through the touch screen display. If you're using a Bluetooth headset, the coach will instruct you to speed up or slow down.

Drabble continued, “Many runners fail to get the most out of their current running watches. Building training plans, transferring workouts and personalizing display information is cumbersome with these devices. With Smart Run we change this. It is fully integrated with our web platform so training plans, completed workouts and settings are synced.”

Users will need to combine cardio with strength and flexibility to get maximum results from Smart Run. More than 400 anatomically correct animations combine to make hundreds of workouts and plans. The animations play right on the watch helping to guide you correctly through each repetition and circuit.

“The completeness and simplicity of Smart Run is astounding,” said Terrence Mahon, Lead Endurance Coach, UK Athletics Federation. “The visual and audible guidance for interval training is a leap forward from any other watch available. Another aspect that is often overlooked by runners is how important strength and flexibility workouts are in realizing performance gain and reducing injuries. To have this guidance on the watch too is truly groundbreaking.”

Smart Run is also innovative in its approach to design and features. The device consists of athletic lines, stainless steel trim, high performance guerrilla glass and magnesium.

Athletes will be able to pick up the miCoach Smart Run in November at adidas.com for $399.

adidas Introduces the miCoach Smart Run Watch

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