Continuing the 30th-anniversary celebration of the Air Max 90, Nike is adding its innovative FlyEase concept to the cult-classic model to make the shoes easier to get on and off.
FlyEase debuted on the LeBron Soldier 8 and has now been featured in over 20 footwear styles—most recently in the Air Zoom UNVRS as well as the Air Jordan 1 FlyEase. The FlyEase version of the Air Max 90 offers easier accessibility through a flexible heel that flattens when wearers step into the shoe, which then snaps back into place creating a secure fit for easy access on the go. As for the rest of the design, the upper retains the traditional construction, which sits atop a classic Air Max 90 tooling.
"It’s not often you get a second shot at taking another swing at trying to do something even better," says Tinker Hatfield, designer of the Air Max 90 and co-designer of the Air Max 90 FlyEase. "We wanted to respect both sides of this equation, which is to do something fresh and new and important with retro design — an older design — and not change it too much."
The latest Air Max 90 FlyEase is releasing on Nike.com and at select Nike Sportswear retailers starting on Mar. 9.
