Though Russell Westbrook transitioned into a new role as an on-court sneaker endorser last season, his off-court line will continue to expand this year.

Jordan Brand introduces the Jordan Westbrook 0.3, Westbrook's third lifestyle signature model. It's widely known that the Long Beach native fancies wearing Vans skate shoes as part of his famous pre and post-game outfits, often lacing up models from the brand over his own signature sneakers. Essentially what Jordan Brand has done here is provide Westbrook with a Vans-like model that he can sell, while still maintaining his signature style.

The lead colorway features an abstracted interpretation of Westbrook's 'RW' logo to mirror the 'razzle dazzle' camo design that made it difficult for enemies to target ship position in the water. The aesthetic reflects Westbrook's unpredictable style on and off the court. Westbrook has been spotted wearing the colorway during Paris Fashion Week.

 

👖(zoom in again) lol 🤷🏾‍♂️ #fashionking #pfw #whynot

A post shared by Russell Westbrook (@russwest44) on

While Jordan Brand isn't yet announcing an official release date for the Westbrook 0.3, expect the shoe to be part of the Fall '18 rollout.

Jordan Russell Westbrook Why Not 3.0
Image via Nike
Jordan Russell Westbrook Why Not 3.0
Image via Nike
Jordan Russell Westbrook Why Not 3.0
Image via Nike