Online and mobile shopping platform Farfetch has announced that users will now be able to shop for sneakers and streetwear via Stadium Goods.
The brick and mortar NYC shop, which is often the host of Complex's Sneaker Shopping with Joe La Puma, is linking up with Farfetch to offer their premium selection of sneakers and streetwear to the global, high-end audience that they both cater to. The move to partner with Farfetch shows an initiative to expand their consumer base to a more global extent.
Farfetch deals with some of the most popular high-end luxury brands like Balenciaga, Alexander McQueen, and Givenchy, to name a few. Their new partnership with Stadium Goods is a way for them to service a more diverse demographic interested in streetwear and other high-end sneakers from brands like Nike, Adidas, and others.
