NPD Group sports industry analyst Matt Powell provided Forbes with a breakdown of 2017's rankings. The list, which encompasses all of each player's signature performance sneakers and does not include retros, was topped by LeBron for the second year straight.
James' once-teammate Kyrie Irving comes in second, followed by back-to-back Golden State stars in Kevin Durant and Curry at third and fourth, respectively, with Michael Jordan rounding out the list at the number five spot. Durant and Curry switched spots this year compared to last, while Irving was the only player on the rankings to see a bump in sales.
After James Harden took the final spot in 2016, Adidas missed the list for 2017. Despite this, Powell tweets that "most brands" aside from the Three Stripes had negative performance sneaker sales last month.
Overall performance basketball sales continue to wane, dropping 13.6 percent from last year as they lose footing to categories such as sports leisure and retro, the latter of which boasts sales of more than three times those of on-court hoops shoes.