Watch Virgil Abloh Explain His Nike Collab

Virgil Abloh talks Nikes and Jordans with Spike Lee and Don C.

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This week will see the first release of the expansive Virgil Abloh x Nike "The Ten" collection, the first five pairs of which will be available in New York City beginning on Sept. 9. This collaboration goes beyond just sneakers, with Nike putting together a series of supplementary events.

The first of those, a talk hosted by Abloh and Nike VP of Footwear Design Andy Caine, is happening in NYC on Wednesday morning and available for viewing above.

Be on the lookout for appearances later in the day by Jordan-affiliated filmmaker Spike Lee, style consultant Aleali May, and Jordan collaborator Don C.

Following the early NYC launch of Abloh's Nike project, a wider release of the full ten sneakers will be available in November.

UPDATE 9/6: Watch Abloh continue his discussion below on "The Ten" collection with Spike Lee, Aleali May, and Don C. 

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