Big Baller Brand's ZO2 prototype has only been public for 24 hours, but there's already controversy surrounding Lonzo's personal logo.

Shortly after the sneakers were unveiled, friends and fans of Ohio State wide receivers coach Zach Smith sent out tweets accusing Big Baller Brand of stealing the logo from Zone 6—a nickname Smith established for his wide receiver group years ago. While the logos are similar, most notably the use of a rounded 'Z' at the center, the idea that it was outright stolen by the Balls is a bit of a reach. Nevertheless, Coach Smith himself sent out a series of tweets doubling down on the accusations.

Smith's Zone 6 logo is reportedly not copyrighted, so this situation will never go anywhere beyond the court of public opinion, where LaVar Ball seems comfortable being in less-than-favorite positions. The ZO2, which starts at $495, is available to pre-order at bigballerbrand.com.