The 2016 Air Jordan 3 "True Blue" retro doesn't release until Friday, Nov. 25, but Nike is giving early access to the anticipated shoe to a select number of shoppers. The brand announced that pairs will be available to the "most valuable Jordan Brand family members" via Nike+, SNKRS, and at brick and mortar spots in North America.
Nike has given shoppers early access to launch product like this before by creating product launch pages for sneakers ahead of their release and rendering the shoes unlockable through access codes. It appears that the same approach was taken on the "True Blue" Jordan 3.
Users on social media are reporting seeing notifications in their Nike+ app about the sneakers being reserved for them. Those who have the shoes reserved should have the opportunity to purchase them today.
Readers can check if they're eligible to buy the "True Blue" Jordan 3 early here.
Air Jordan 3 "True Blue"
Release Date: 11/25/16
Color: White/Cement Grey-True Blue
Style #: 854262-106