With the NBA season now in full swing and as we approach the holiday shopping season, expect sneaker releases to pick up sharply beginning with this weekend as Nike, Under Armour, adidas, and Jordan kick off their holiday plans.

The weekend gets off to a strong early start with three Air Force 1 Low and two Air Unlimited releases from NikeLab, a multi-part collaborative effort from adidas and White Mountaineering, the official worldwide debut of the Under Armour Curry 3, and an Air Safari-inspired colorway of the Air Zoom Talaria.

Friday is the quietest day of the weekend with three releases that include the Nike Kobe 11 Elite Low "Oreo," the Nike SB Dunk High "Gray Box," and the Under Armour Curry 3 "Reign Water."

Saturday is another huge day with the likes of a GS-exclusive Air Jordan 3, the "Pale Horse" Nike Kobe 11 Elite Low, Nike Basketball's three-part "Battle Grey" pack, and Jordan's $400 Air Jordan 4 Retro PRM "Wheat."