Jimmy Butler Recreates Classic Air Jordan Ad

Who remembers the "Failure" spot?

Image via Jeff Hanisch for USA TODAY Sports

Jimmy Butler's got a new clip coming with Jordan Brand that recalls the perseverance of another Chicago Bull. In a teaser shared on Monday night, Butler narrates a clip of him working out, describing his journey to the NBA and concluding with the phrase, "That is why I succeed."

I’ve never stopped working. I never will. Peep the teaser to my upcoming @Jumpman23 film dropping 7.14 pic.twitter.com/02Z5LnTmIX

Does that ender sound familiar? It's a reference to "Failure," a moving Air Jordan ad in which Michael himself described just how many times he fell short in his career.

View this video on YouTube

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Butler's next big footwear moment with Jordan is set to happen this summer, when he will take to the court at the 2016 Rio Olympics in the Air Jordan 31.

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