With Kanye West creating songs and t-shirts that take shots at Nike while widely proclaiming that the Three Stripes is jumping over the Swoosh, the debate surrounding which sportswear giant is truly doing better rages across the Internet. As Portland Business journalist Matthew Kish posted earlier today on Twitter, a quick glance at the year-to-date stock performance between Nike, adidas and Under Armour shows the actual facts.
According to the chart below, from January '16 through May '16, adidas stock has performed at a rate of +31.54% YTD. During the same time period, Nike's stock has performed at a rate of -11.43% and Under Armour's at a rate of -6.09%. While this chart does not encompass the entire financial picture, it does show that adidas stock is trending positively so far this year while its competitor's stocks are trending negative.
Numbers don't lie.