Under Armour is adding the Cal Golden Bears to its list of sponsored college teams, ESPN's Darren Rovell reports. Cal will become Under Armour's second school in the Pac-12 conference, the other being the University of Utah.
Rovell broke the news minutes ago on Twitter.
BREAKING: @underarmour has signed a 10-year, shoe, apparel & tech deal with @CalAthletics. Worth nearly $86 million in cash & product.
The University of California, Berkeley was last a Jordan Brand school, having received Air Jordan exclusives as recently as last month.
According to Rovell, Cal is set to receive $3,500,000 annually from Under Armour.
Following Rovell's tweets, the brand announced the deal on Twitter.
Our new running partner in 2017: @CalAthletics
Welcome to the family, Golden Bears! #TeamUA pic.twitter.com/lu9hHeORG5