Supreme announced this morning that its Air Max 98 collaboration pack will release this Thursday, April 28.
Images of the sneakers have been out for some time now—even NikeLab posted an official photo touting the shoes a month ago. The official press release from Supreme shows off a set of hats that match the shoes, which weren't known about until now.
Presumably in an attempt to avoid any sort of release day mayhem, the skate shop has decided not to release these sneakers in-store except for via its Japan locations.
The Supreme x Nike Air Max 98s should hit supreme.com at 11 a.m. EST on Thursday. There's no news yet of a release via NikeLab, but that's entirely possible given that nike.com images of the shoes exist.