Nike Bikes
Images via Nike

by Brendan Dunne

Today, Nike announced a partnership with the city of Portland for a bikeshare program called BIKETOWN that will put 1,000 bikes on the streets of the city. As is usually the case with the Swoosh, the visuals don't disappoint – the bikes are made to look like vintage sneaker boxes.

They come in the sportswear company's signature orange and feature a few of its memorable marks, with Swooshes and "Just Do It" hits appearing. 

The Nike box design referenced by these bikes appears below.

Read more on the Nike x Portland BIKETOWN initiative, which launches in July, here.

Vintage Nike Box
via Defunkd