by Brendan Dunne
If Don C gets his way, he might have his own Air Jordan 3 collaboration in the future.
In the latest episode of Complex's Sneaker Shopping, the designer plots out a hopeful series of shoes to come based on his trajectory with Jordan Brand.
"I first designed the Jordan 1, which was only available on charity auction," he says. "So, it made sense to go to the 2. And maybe next the 3, the 4, the 5 – we might just hit 'em in a row like that."
Don C's presentation of the idea in the video sounds more like a theoretical collaboration than something that's confirmed as happening. Plus, Jordan Brand decided in 2014 that it would stop making Air Jordan 3s for a while.
Don C explains the importance of the Jordan 2 and its overlap with his own brand in the video.
"Jordan Brand and myself, we collaborated on the 2 because this shoe has a lot of history behind it when it comes to luxury sportswear. It's the first time that a sports sneaker brand took a luxurious approach on a basketball shoe...these are similar aesthetics about what my brand is about. I try to use the best materials possible."