A New England Patriot Previews CNCPTS' Nike Training Collab

Tapping into the Boston connection.

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by Brendan Dunne

Yep, Concepts really got themselves an all-out performance shoe for their 20th anniversary collaboration with Nike.

Proving the shoe's worth in the training realm is this new video and set of images on the weekend release, which has New England Patriots wide receiver Brandon LaFell putting the shoes to work in the gym. 

The CNCPTS x Nike Free Trainer 1.0 has special accents like tongues that change color heated up, conspicuous branding hits and a special edition box.

This sneaker will launch exclusively at Concepts stores come Saturday, Jan 16., for $160. The sneakers will go on sale at the store's Cambridge and NYC locations on Saturday morning at 10 a.m. EST and will arrive online at noon on the same day.

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