Jordan 30 Event
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by Brendan Dunne

Jordan Brand will officially unveil the Air Jordan 30 today in Chicago, and will be livestreaming the launch event here.

They have been characteristically quiet about the shoe so far, but it seems to have a galactic theme to it and will be led by Russell Westbrook.

Jordan design luminaries Tinker Hatfield and Mark Smith will be in the building, as promised by the below video from the latter.

Scroll down for periodic updates on the Air Jordan XXX in this post throughout the day.


Hatfield and Smith started out the design for the new Jordan 30 with the below sketch, which imagines Michael Jordan as "Mister Cosmos."

Below is Hatfield's first sketch of the actual shoe, complete with remarks for Smith.

Smith unveils the Jordan 30, seen below.


Hatfield and Smith unveiled the Air Jordan 30 "Cosmos," shown below. This pair takes advantage of the galactic inspiration for the shoe with a celestial upper. According to the duo of designers, they made this shoe without the knowledge of Jordan Brand.


Jordan Brand posted the best-yet look at the Jordan XXX with the below Instagram photo.

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