by Brendan Dunne
Since Nike's got the NFL apparel license, it's able to do all sorts of cool things with special sneaker releases that use actual logos of the league's teams.
Take this new option on NIKEiD for example, which is arriving on the same day that the 2015-16 NFL season begins. As of now, users can create pairs of the Nike Dunk High and the Nike Dunk Low in team colors using team logos at the heel.
The good news is that pairs are available for every team in the league, so your squad doesn't have to be a Super Bowl champion in order for you to enjoy special Nike sneakers featuring its markings.
NIKEiD's new NFL pack is available now here.