An Elephant Print Air Jordan Truck May Be Heading to Your Town

Find out why Jordan Brand is hitting the road.

by Brandon Richard

Taking its promotional efforts on the road, Jordan Brand just made a trip to Las Vegas' The Linq hotel and casino, where they're staging an event for the launch of the Jordan Super.Fly 4.

The brand arrived in style, pulling up in a hard-to-miss elephant print Jumpman truck. While the reason for the truck's appearance wasn't immediately made clear, a rocket setup with a message from Marvin the Martian for Blake Griffin indicates a launch event for the latest shoe in the Super.Fly series.