by Brandon Richard
The overhaul of adidas’ soccer category continues with the introduction of a new signature cleat made for the game’s greatest player — Leo Messi.
Ahead of the UEFA Champions League Final in Berlin, adidas unveils the MESSI15, designed in collaboration with Messi to maximize his talent. The boot is equipped with several new Messi-specific performance technologies such as messiTOUCH (upper material that has an x-ray surface for lethal grip, stability and comfort), messiFRAME (provides a locked in fit and maximum traction), messiPRINT (offers new, round forefoot studs) and messiGAMBETRAX (a dynamic stud configuration that delivers explosive movement).
Messi will debut the MESSI15 this Saturday, June 6 in the UEFA Champions League Final. The cleat will then release at adidas.com for $220 on Wednesday, July 1.