adidas Calls This 'The Greatest Running Shoe Ever'

adidas presents the future of its BOOST technology with this new runner.

by Brendan Dunne

adidas is making a bold claim with its new running shoe, the adidas Ultra BOOST.

The model is being touted by the brand as "the greatest running shoe ever," and its packed with proprietary Three Stripes tech to back up that claim. The BOOST cushioning along the bottom features 20 percent more padding this time around. The model was tested using the ARAMIS system often employed by NASA. It even features a Primeknit upper, something that should excite fans of the brand given how absent that tech has been here in the U.S. since its launch. The adidas Ultra BOOST will be available on Feb. 11 for $180.