by Brandon Richard

Fresh off teasing a new location in New York City, Cambridge-based retailer Concepts rolls out the first official image of its next collaboration.

What we see is the heel of a rose suede 'Made in USA' New Balance 997, helped by (possibly reflective) hits of silver on the tongue, collar and ’N’ logo border.

Though Concepts didn’t include release information in the teaser caption, word on the net is that we may see these drop as soon as this weekend. Let us know if you’re all-in on this collab and stick with Sole Collector for launch updates.

UPDATE: The Concepts x New Balance Made in USA 997 'Rosé' will release on Saturday, November 8 at Concepts stores. Take a full look at the collaboration below.

Concepts x New Balance 997 Rose

Concepts x New Balance 997 Rose Top

Concepts x New Balance 997 Rose Tongue

CNCPTS x New Balance 997 Made in USA Teaser

H/T Hypebeast