words // Brandon Richard
After announcing a long-term partnership earlier this year, adidas rolls out the official logo and first products from the adidas Originals=Pharrell Williams collaboration.
The logo is centered on the equal sign, which appears next to the iconic Trefoil. Two of the 3-Stripes transform into a bold equal sign, with the last stripe being Pharrell’s name. His idea of equality inspires the collection and its products.
This Saturday, the collaboration gets underway with two timeless pieces from the Originals range: a leather version of the Superstar track jacket with contrasting 3-Stripes and the pure Stan Smith. Both pieces will be available in three, bold monochrome black, blue and red colorways. The first drop is set for select boutiques, concept stores, adidas Originals flagship stores and adidas.com/pharrellwilliams.
Three more packs will release in October, November and December of 2014.
adidas Originals = Pharrell Stan Smith 'Black'
adidas Originals = Pharrell Stan Smith 'Blue'
adidas Originals = Pharrell Stan Smith 'Red'