adidas Originals Opens #ZXFLUX LAB Pop-Up Store

adidas celebrates the success of their newest streamlined silhouette with a fully dedicated pop-up shop in Hong Kong.

words // Nick DePaula

As the adidas Originals group enjoys the continued success of their new streamlined ZX Flux model, the brand recently launched a pop-up shop in Hong Kong fully dedicated to the new silhouette. 

With displays and touch screen presentation tablets diving into each color, graphic and knit execution of the model, the #ZXFLUX LAB serves as a one-stop location to learn all about the new beloved model.

You can check out the store in Hong Kong at:

adidas Originals #ZXFLUX LAB Pop-Up Store

Shop B, G/F 1-3 Cleveland Street

Fashion Walk, Causeway Bay

Hong Kong  

via Hypebeast