words // Brennan Hiro Williams

Already one of the world's top sneaker retailers, atmos added to its legacy this weekend with the opening of Sports Lab, a new concept shop in Tokyo's bustling Shinjuku ward. Developed in collaboration with Nike, Sports Lab spans over 2100 square feet in Shinjuku Minamiguchi, carrying a wide range of limited edition products from Nike, Jordan Brand, atmos and other select Japanese labels. 

Take a closer look at the new shop in the images below, and check out our recent interview with atmos for more information on the storied retailer.

images via Hypebeast, @Tumiki, @Koji198139