words // Brennan Hiro Williams
Converse celebrates today's launch of Kenny Anderson's CONS KA-II with "The Joy Ride," a short film featuring Anderson and his new signature shoe.
The CONS KA-II takes him on a joyride as he is pushed by people he encounters on the streets and vicariously lives through their social energy. Ultimately, he relinquishes his CONS KA-II sneakers to an elderly man who continues “The Joy Ride” through the streets.
Check out "The Joy Ride" below: