words // Brandon Richard

As part of their 10-Year Anniversary celebration, Creative Recreation premieres a new video series in which they ask stars from music, film and sports "What is your Creative Recreation?"

Creative Rec went behind the scenes with Twilight's Kellen Lutz, while he prepared for a blockbuster movie. Former LMFAO member Redfoo invited cameras backstage on his world tour. The series also features MTV reality star Drama Beats and two-time former world boxing champ Amir Khan.

“We created these videos with a few familiar faces to inspire people to share their stories,” said Sara Wasserman, Creative Recreation, Senior Marketing Manager. ”We want to see what Creative Recreation means to our fans.”

Additionally, the brand is running the "This Is My Creative Recreation" Photo Submission Contest. A total of $10,000 in prizes will be awarded to those sharing their "Creative Recreation."

To enter, visit facebook.com/CreativeRecreation or http://www.cr8rec.com/timcr and upload your best shot. Share your photo with your friends to get noticed. The Creative Recreation team – with the help of their Facebook community – will hand pick the winning photos. Two lucky winners will receive the grand prize of $2,500 each. There will be daily shoe giveaways and chances to win cash weekly.

You can follow the conversation on Twitter using hashtag #TIMCR @CreativeRec.