words // Steve Jaconetta
Another original colorway of the Air Jordan IV is returning this year. Next up, the "Fire Reds."
While the shoe is now labeled as "Varsity Red," this is still the colorway we've all grown to love ever since its first release back in 1989. Since then, it has been retroed twice in 2005 and, 2006. This time around, they remain true to the OG with no logo on the heels like the "Mars" edition of '06 or a full laser print upper like the '05 release. Set to release in early August, they are a general release and will be available at select Jordan Brand accounts worldwide.
Men's sizes will retail for the usual $160 but fear not, they will also be available in full-family sizing all the way down to crib soft bottoms for those with smaller feet. So, enjoy the official images below as we get ready for this release in just a few short weeks.
08/04/2012 Air Jordan Retro 4
308497-110 White/Varsity Red-Black