Nike Never Stop: The LeBron James Issue

Typically reserved for members of the media, Nike is making their latest Never Stop newsprint available to the public.

words // Brandon Richard

Typically reserved for members of the media, Nike is making their latest Never Stop newsprint available to the public. To coincide with the recently launched Nike LeBron 9 and his Nike Sportswear Collection, the newsprint features celebration and storytelling surrounding LeBron.


Articles include an illustrative look at James' life and times by artist Cody Hudson; documentary and photography of LeBron's summer in Akron and China; the story of LeBron's first dunk from the voice of LeBron's high school PE teacher James Donald; a speculative discussion about LeBron's football prowess; a look at the LeBron 9 and Sprint 2012 Nike Sportswear Collection; and more stories and never-seen-before archive photography and artifacts from LeBron's life.


Check out a few scans below and click here to download the full Never Stop: LeBron James Issue.

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