words_Brandon Richard In an era of forced sneaker nicknames, it's always refreshing to think back to a time when they came about in a more natural manner. Take the "Silver Bullet" Air Max 97 for example. The shoe, which boasts a metallic silver upper, was released when Coors' "silver bullet" slogan was red hot. Additionally, with a little imagination, the silhouette of the Air Max 97 resembles a bullet. Thus, you have the "Silver Bullet" Air Max 97. Combine one of the most appropriate nicknames in sneaker history with an incredibly designed runner, and you have a shoe that has remained a staple within the culture for 13 years. In the sneaker community, we know that the classics never die. So when we saw the Air Max 24/7 release in "Neon" and "Chilli" Air Max 95 colorways, we figured it wouldn't be too long before we saw "Silver Bullet" '97 styling applied to the updated model. The shoe is exactly what you'd expect it to be. Metallic silver leather and mesh are seen working on the upper, while varsity red his the Swoosh, lace holes, and branding throughout. Completing the look is a red 360 Max Air Unit and outsole. These are expected to be available at Nike retailers on July 17th. Color: Metallic Silver/Varsity Red-Black Style: 397252-008 Price: $160.00 via MarcSJ