Reebok Launches Pump20.com
Celebrate the 20th Anniversary with a full history timeline.
words_Nick DePaula To celebrate the 20th Anniversary of Pump, Reebok has just launched Pump20.com, a full micro-site dedicated to the history and lineage of the brand's most iconic basketball line. With a timeline detailing every model in the series, along with videos featuring the shops and industry folk taking part in their collection of twenty Pump collaborations, immerse yourselves in all things Pump at Pump20.com and learn all about the history of the industry's first shoe with a fully adjustable fit system. It all began in 1989, and over the coming weeks, Reebok will also be dropping several parts of a documentary that further explains the shoe's importance.