Nike Unveils “We The People” Aerographics for Olympics

Words_B.Mattox

If you have been following the Olympics at all, you have seen the print. It is not there simply to look good, but serves a purpose. You have probably seen it used on the Basketball team, but other sports such as Track & Field, Archery, Boxing and Canoe/Kayak Teams use it too.

Nike was able to lighten uniforms with the new technology. Mesh is incorporated into the material without using any extra material. With this technique up to half of the yarn is removed. Making the uniforms lighter and cooler.

The uniform also allows for graphic placement wherever the mesh is located. Allowing for endless possibilities visually.

Look for this to be used on a regular basis.