words // Brennan Hiro Williams
Nike Running Japan recently unveiled its quirky new RUN Like ME campaign, starring Joseph Tame, the man who famously live streamed his run during the Tokyo Marathon.
For every "Like" the RUN Like ME Facebook page gets, Joseph, seen below in the new LunarGlide+ 4, will run 100 meters. At the time of this writing, he is already sitting on a 51.4 km run.
I expect the cruel internet masses to make Joseph run a ridiculous distance, but I suspect that he will probably enjoy it. Check out the video below.