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Video // Nike Introduces New Flyknit Technology

February 21st 2012 | 63 comments

words // Brennan Hiro Williams

One of the biggest announcements from the Summer of Innovation event, Nike debuted its new Flyknit technology today, a new construction allowing for extremely lightweight and formfitting footwear. 

The Nike Flyknit Racer, for instance, weighs in at 5.6 ounces, which is 19% lighter than the Nike Zoom Streak 3 runner, a shoe worn by all three podium placers for the men's marathon at the 2011 World Championships. 

The precision fit element was born from runner feedback, wanting a shoe with the snug, soft qualities of a sock. Unfortunately, the typical sock has no structure or durability, qualities necessary for a footwear upper. Nike entered a "four-year mission of micro-engineering static properties into pliable materials," eventually reaching its goal with Flyknit.

Additionally, Nike Flyknit improves on environmental sustainibility practices, reducing waste as the technology does not use  as many materials and material cuts as traditional sports footwear processes. 

 

Creative
Resell
Will Camp
Might Cop
Hype Magnet
Expensive
WTF
Hideous
Approve
Scrap
Feet Worthy
Really?
Easy Pass
Bad Quality
Too Much
Disapprove
Clean
Ridiculous!
Easy Cop
50%
50%
Another look at the upcoming "Grape" Air Force Max 2013.
Today | 28 COMMENTS | ZACK SCHLEMMER
58%
42%
The "Brazil" Nike SB Dunk Low Pro is now available at select retailers.
Today | 27 COMMENTS | ZACK SCHLEMMER
63 Comments » What's being said ...
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Much Respect
Much Respect
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Always the coolest advertisement videos . Nike hands down.
Yeah Boi!!!!
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I'd like to check em out...
*all day i dream about sports(s_x)*
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innovative
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flyknit are dope
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good vid
Some people want it to happen, some wish it would happen, others make it happen... Michael Jordan!!!
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cool little vid
Jordan # 1{23}{45}6 rings
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#FLYKNIT #WITDABIZZNEZZ
$MOKING DAT LOUD ROCKING #S1CCSOL3Z IZ
#W1TDAB1ZZN3ZZ
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kicks_made_ya_look:
I don't run


To cool for that.
CHECK MY LISTINGS.
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Nice
Yeah Dick I wear all my shit
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futbol3ro:
this is interesting.


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Thats wassup
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HPRWriter:
You knew after Adidas introduced the lightest running shoe ever made about a month ago, that weighs only 7oz, that Nike was going to come bac with something.


Wanted(Size 12):
Burgundy, Olive, & Raging Bull 5s
Infrared Pack,Bulls, & Carmine 6s
Olive, Cool Grey, Flint, Powder Blue, & Kilroy 9s
Chicago 10s
SB Janoskis
Air Barrage Mids
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AM90s
Asics GTII & Gel Lyte IIIs
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Supra Skytop IIs
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Always the coolest advertisement videos . Nike hands down.
I'd like to check em out...
innovative
flyknit are dope
good vid
cool little vid
#FLYKNIT #WITDABIZZNEZZ
[quote="kicks_made_ya_look"]I don't run[/quote] To cool for that. 8-)
Nice
[quote="futbol3ro"]this is interesting. :)[/quote]
Thats wassup
[quote="HPRWriter"]You knew after Adidas introduced the lightest running shoe ever made about a month ago, that weighs only 7oz, that Nike was going to come bac with something. [/quote]
I don't run
i like these =)
You knew after Adidas introduced the lightest running shoe ever made about a month ago, that weighs only 7oz, that Nike was going to come bac with something.