Issue 38

Pensole Footwear Design Academy to Open in Downtown Portland

January 26th 2012 | 70 comments

words // Brennan Hiro Williams

Former Jordan Brand Footwear Design Director D'Wayne Edwards sets to officially open the doors to the Pensole Footwear Design Academy next week, a 4,600-square-foot space in downtown Portland, Oregon. 

SC readers may remember Edwards' interview in Sole Collector Issue 26, in which he recalls his unorthodox path into the footwear industry. With no formal training, Edwards' persistence and passion for drawing shoes led him to his first design job at L.A. Gear, high level positions with Skechers and Sity and, eventually, a decade-long stint on Campus with Nike and Jordan Brand. 

Now, Edwards is trying to usher in the next generation. During his career, Edwards mentored some of the game's brightest emerging artists, including Jordan's Justin Taylor and members of 4Cent design. After leaving Nike in 2010, Edwards began teaching his craft to a larger audience in partnerships with the University of Oregon, Parsons The New School of Design in New York and the Art Center College of Design in California. Two years later, Edwards has fulfilled his dream of opening a footwear-specific design school with the Pensole Academy. 

The first class at Pensole is an 11-week introductory design course, offered on consecutive Saturdays beginning on February 4. The course will feature guest instructors from Nike and Jordan Brand.

Additionally, Pensole will offer a three-week summer course with 20 students sponsored by adidas America. 

To date, 23 of Edwards' former students were hired as footwear designers, including four at Nike, two at Jordan Brand and two at New Balance. 

H/T Oregon Live

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4Cent designer Brian Moughty gives an inside look at his first week at Pensole, as he toured the Uliko materials studio and got acquainted with his course project.
Aug 24 | 33 COMMENTS | 4CENT DESIGN
4Cent designer Brian Moughty takes us through Week 2 of his Pensole journey, as he soaks up some knowledge from footwear engineers and also takes a tour of the adidas Village.
Aug 1 | 7 COMMENTS | 4CENT DESIGN
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Kicks Knowledgeable
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bandiit_gfk:
tigger830:
Hope they only let true talent graduate don't need any more fucked up shoe designers




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tigger830:
Hope they only let true talent graduate don't need any more fucked up shoe designers


Some people want it to happen, some wish it would happen, others make it happen... Michael Jordan!!!
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Hope they only let true talent graduate don't need any more fucked up shoe designers
Don't be cruel to your kicks let them out of their boxes to play
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dont care soo........................
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this is sick....they need more academies like this
Jordan # 1{23}{45}6 rings
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SlickRick19:
Man I would love to be involved in this


wouldnt we all
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Man I would love to be involved in this
"By acclamation, Michael Jordan is the greatest basketball player of all time."
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That's sweet
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Very cool
[align=center ][color=darkred ][size=24 ][b ]+ T E A M -|- J E S U S +[/b][/size][/color]
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F*ckin sweet
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man this is sweet, where do i sign up!
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Cool
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[quote="bandiit_gfk"][quote="tigger830"]Hope they only let true talent graduate don't need any more fucked up shoe designers [/quote] [/quote]
[quote="tigger830"]Hope they only let true talent graduate don't need any more fucked up shoe designers [/quote]
Hope they only let true talent graduate don't need any more fucked up shoe designers
dont care soo........................
this is sick....they need more academies like this
[quote="SlickRick19"]Man I would love to be involved in this [/quote] wouldnt we all
Man I would love to be involved in this
That's sweet
Very cool
F*ckin sweet
man this is sweet, where do i sign up!
Cool
great
This is a real good look. Nice way of giving back for him and ensuring the future of sneaker design has a bright future
[quote="Sn3aker_H0lic"][quote="jready904"]great opportunity for up and coming shoe designers [/quote] agreed...[/quote] I definitely would if I could!