Issue 38

PE Spotlight // DeAndre Jordan's "Christmas Day" Under Armour Funks

December 31st 2011 | 136 comments

words & images // Nick DePaula

Just a few games into the new NBA season, we're already seeing just how dominant recently re-signed Los Angeles Clippers center DeAndre Jordan can be in the paint.

For Under Armour's newest addition to the brand's roster of up and coming NBA athletes, Jordan enjoyed a coming out party on Christmas Day in front of a national TV audience, as he collected eight blocks in the opening night dismantling of the Golden State Warriors.

Jordan was spotted in the first of many player exclusives from Under Armour Basketball, a size 17 festively traditional green and red Christmas custom makeup of the Micro G Juke. With an anodized clean toe, forefoot strap and ballistic mesh upper, the shoe takes on several textures in a red base. You'll also notice his jersey number along each tongue, as well as personalized insoles in remembrance of his good friend Tobi Oyedeji, a top-ranked high school star from DeAndre's hometown who tragically died this past spring. The underside of his shoe's tongues also read "AMBITION" and "DEDICATION."

Check out  a detailed look of DeAndre's PEs ahead, and be on the lookout for several more exclusives coming up from Under Armour Basketball.

Creative
Resell
Will Camp
Might Cop
Hype Magnet
Expensive
WTF
Hideous
Approve
Scrap
Feet Worthy
Really?
Easy Pass
Bad Quality
Too Much
Disapprove
Clean
Ridiculous!
Easy Cop
In this behind-the-scenes look at the shoot, photographer Kelly Kline guides DeAndre through a series of intense action shots for the upcoming "Are You From Here?" print ads.
May 18 | 91 COMMENTS | BRANDON RICHARD
Under Armour presents two exclusive cleats honoring Mother's Day, both of which will be seen on the feet of UA athletes in the MLB this weekend.
May 11 | 57 COMMENTS | BRENNAN HIRO WILLIAMS
136 Comments » What's being said ...
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Kicks Knowledgeable
Kicks Knowledgeable
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Not feelin the strap
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Frequent Visitor
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georgia
nope
i do it
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Much Respect
Much Respect
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Repn that North & South CacK
anticon:
not bad, design looks sleek n clean, materials look good



Too bad I would never cop
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cool to ballin
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nice.. but never cop
Trading AGS DS kobes size 8.5 for anything size 8 thats good
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not bad, design looks sleek n clean, materials look good
Wanted: Jordan Old Royal 10 and/or Cavs 4s both size 9 or 9.5
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not that bad still a lacrosse company tho lol
Wanted: Bred XI sz 14-15
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wonder how they feel not willing to spend money on these tho
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once again under armor think their the shit..
KOBE BRYANT BLACK MAMBA!

HAND DOWN MAN DOWN!

LOOKING FOR THE KOBE IV CHRISTMAS ID'S sz 11-14
HIT ME UP IF YOU GOT ANY KOBE IDS or KOBE IV JOKERS, FINALS SZ 11-13
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these are nice
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nice cw, he be killin it this year
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these are nice
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Not feelin the strap
nope
[quote="anticon"]not bad, design looks sleek n clean, materials look good[/quote] Too bad I would never cop
cool to ballin
nice.. but never cop
not bad, design looks sleek n clean, materials look good
not that bad still a lacrosse company tho lol
wonder how they feel not willing to spend money on these tho
once again under armor think their the shit..
these are nice
nice cw, he be killin it this year
these are nice
they look good as hell
these look cool put do they perform good?
these are ok, i guess...