X
X

Video // New Balance Presents The Heart and Sole of Flimby

New Balance Presents The Heart and Sole of Flimby Video

words // Brandon Richard

New Balance has launched "The Heart and Sole of Flimby," a short film that gives viewers a sneak peak into its factory in Flimby, Cumbria.

The film follows the step-by-step manufacturing process for a pair of New Balance’s 577 Farmers’ Market shoes. Inspired by Farmers’ markets from around the UK, the limited edition shoes celebrate British culture.

View the video below for behind-the-scenes access to the workings of a modern day footwear factory, the only to manufacture in the UK.

Related Articles
WORDS BRANDON RICHARD
COMMENTS / COP 45%NOT 55%
WORDS BRENDAN DUNNE
POSTED Dec 17, 2014 - 3 days ago
COMMENTS / COP 100%NOT 0%
WORDS BRENDAN DUNNE
comments powered by Disqus