NBA & adidas Unveil BIG Color Christmas Uniforms
words // Brandon Richard
The NBA and on-court apparel partner adidas have announced that they will celebrate 65 years of Christmas Day games with special "BIG Color" uniforms that will be worn by all teams playing on December 25.
“I grew up watching games on Christmas Day and it’s a huge honor to have your team play in front of millions around the world,” said All-NBA center Dwight Howard of the Los Angeles Lakers. “I’m excited to wear these BIG Color uniforms that bring style and flare to the court.”
The uniforms feature a monochromatic color scheme with solid color team logos, names and numbers framed with minimal accent color and a shimmer finish for a bold statement.
“We worked with adidas to amplify our long-standing tradition of playing on Christmas Day,” said NBA Executive Vice President Global Merchandising Sal LaRocca. “BIG Color gives our players an enhanced look on the court and highlights one of the most visible dates during our season with a new and exciting range of products.”
The BIG Color jerseys are part of the adidas Winter Court Collection, which also includes new warm-up jackets and shooting shirts. Jackets feature a tricot liner for comfort and team accent colors around the team logo and name while the shooting shirt features the team practice logo on the front in accent colors.
Fans can purchase the Winter Court Collection for all NBA teams at NBAStore.com, the NBA Store on Fifth Avenue in New York City, Champs Sports and team retailers on Nov. 15.
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