Jordan Brand Reveals 2013 "Year of the Snake" Collection
words // Brandon Richard
The Jordan Brand celebrates the Year of the Snake on the Chinese lunar calendar with a special two-pack of sneakers that includes the Air Jordan Retro 1 High and Melo M9.
Cues for the pack are pulled from the snake's sixth sense-like ability to detect body temperature and environmental changes in its prey. The heat sensory story is brought to life with a rich color palette that includes Blacken Blue, Bright Citrus, Hyper Red, Raspberry Red, Deep Royal and Volt.
The Air Jordan 1 High YOTS uses a gradient outsole and upper featuring both suede and patent leather with distinct colors to symbolize the effects of temperature change.
Look for the "Year of the Snake" Pack to hit stores on Saturday, February 2 for $280.