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by Brendan Dunne
Photos by Liz Barclay
The Air Jordan 7's remastered campaign will continue with the return of the "Hare" colorway, which is set to release this weekend.
Since Jordan Brand has resurrected its partnership with Warner Bros., it's able to take full advantage of the Bugs Bunny imagery during the campaign for the shoe. Hence the coinciding apparel featuring Bugs, and promo items like the re-imagining of the classic MJ "Wings" poster seen below and the Hare Jordan pin set decorating the shoes here.
The "Hare" Jordan 7 will release at global Jordan Brand retailers starting on Saturday, May 16 for $190.
Air Jordan 7 "Hare"
Release Date: 05/16/15
Color: White/Light Silver-True Red
Style #: 304775-125
Price: $190