words // Brandon Richard
Stretching the boundaries of traditional sneaker categories, the adidas Originals C-10 draws inspiration from the brand’s heritage with the ZX 000 counter, while evolving the 3-Stripes branding with a single strap.
In a new video released by adidas today, adidas Originals North American Design Director Brian Foresta and C-10 Designer Erik Hernandez share their inspirations for the new design that draws from basketball, running, fashion and even architecture.
Check out the clip below and shop C-10 at adidas.com in August.
