Apple Demos Nike+ Move for the iPhone 5s
words // Brennan Hiro Williams
As the Apple iPhone's technology progresses, so too will its Nike+ apps, as revealed earlier this week at Apple's keynote event. While discussing Apple's new M7 "motion coprocessor," VP of worldwide marketing Phil Schiller previewed Nike+ Move, a new app designed to track movement and activity in the form of NikeFuel points.
According to Nike, Move will not replace the FuelBand or any other current Fuel products. Instead, it will serve as an introductory experience for the entire Nike+ Ecosystem.
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