adidas Originals Kicks Off New Campaign and Readies Pharrell's Tennis Collection

adidas launches the Equality is Love campaign, driven by the same principles that inspire Pharrell Williams’ vibrant and optimistic approach to design.

Oct 28, 2014

by Brandon Richard

Today, adidas launches the Equality is Love campaign, driven by the same principles that inspire Pharrell Williams’ vibrant and optimistic approach to design.

The campaign debuts with a video highlighting a selection from Pharrell’s second, tennis-inspired delivery. In the collection are three satin Superstar Track Jackets, along with a playful take on the Stan Smith sneaker in fluorescent green, bright orange and solid white.

Look for the ‘Tennis Pack’ this Friday, October 31 at select adidas Originals stores, specialty boutiques and adidas.com/pharrellwilliams. Retail is about $150 for each piece.

adidas = Pharrell Williams Stan Smith Green (1)

Pharrell Williams x adidas Originals Stan Smith 'Tennis' Green

adidas = Pharrell Williams Stan Smith Green (2)

adidas = Pharrell Williams Track Jacket Green (1)

 

adidas = Pharrell Williams Stan Smith Orange (1)

Pharrell Williams x adidas Originals Stan Smith 'Tennis' Orange

adidas = Pharrell Williams Stan Smith Orange (2)

adidas = Pharrell Williams Track Jacket Orange (3)

 

adidas = Pharrell Williams Stan Smith White (1)

Pharrell Williams x adidas Originals Stan Smith 'Tennis' White

adidas = Pharrell Williams Stan Smith White (2)

adidas = Pharrell Williams Track Jacket White (1)

Pharrell Williams

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