words // Brandon Richard
Continuing a partnership that started a decade ago, adidas Originals and designer Jeremy Scott have come together once again to release a collection of high energy unisex apparel and footwear for Fall/Winter 2013.
The new collection is a fusion of ideas: shock neon colors, metallic materials and reintegrated prints from the past were applied to some of adidas' most iconic styles.
A repeated theme throughout the collection is a take on camo with a neon twist featured on the ladies satin buster, unisex down puffer jacket and the JS Instinct Hi, while a reversible floral print bomber also grabs attention.
Check out the Fall/Winter '13 video lookbook below and look for these styles at adidas Originals stores and adidas.com/originals in the coming weeks.
Credits:
Director: Ben Mor
Music: "Sooner or Later" By MNDR
Models: Zozue Akimoto and Simonas Pham