adidas Ending SLVR Line

The brand is expected to put more focus on its collaborations with designers such as Raf Simons, Rick Owens and Tom Dixon.

adidas Ending SLVR Line (1)

words // Brandon Richard

According to a report from Sportswear International, adidas has decided to cancel its fashion-forward SLVR line. Introduced in 2009, SLVR will conclude with its current Fall/Winter '13 collection.

“From spring 2014, Adidas will introduce a new approach to sophisticated sportswear within the Sport Style sub-brand, which will exclusively be available for friends and partners of the Adidas family," said an adidas spokesperson.

Additionally, adidas is expected to put more focus on its collaborations with designers such as Raf Simons, Rick Owens and Tom Dixon to approach the upper fashion market.

You can shop SLVR's final collection now at adidas.com.

H/T @MattSos

adidas Ending SLVR Line (2)