Damian Lillard Unveils New Adidas on Snapchat

A social media debut for the adidas Tubular Instinct PK.

Images via adidas

Sneaker brands are continually taking hold of new platforms to unveil shoes, with adidas Originals pushing the envelope by debuting a new lifestyle sneaker today on Snapchat. The brand had endorser Damian Lillard wearing the adidas Tubular Instinct PK, shown here.

The Tubular line's certainly taken a backseat to the NMD at the moment, but that doesn't mean adidas is going to back down from promoting the former.

This new Tubular design features a higher cut than most and an intricate pattern on the upper achieved through the use of Primeknit.

Adidas didn't mention during its unveil when this sneaker will be available.

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