words // Brennan Hiro Williams
Converse presents its latest collaboration, this time working with Hudson's Bay on a three-shoe Jack Purcell collection. The collection merges the heritage of both brands, combining the Hudson's Bay signature multi-stripe blanket with the upper of the Jack Purcell, Duck Boot and the women's Helen silhouette.
Hudson’s Bay Company, founded in 1670 is North America’s longest continually operated company and one of the oldest in the world. For more than two centuries, the Hudson’s Bay Company point blanket has been a familiar staple in Canada and across the world. Mirroring the execution of the blanket, the wool used on the sneakers is dyed before it is spun, then air and sun dried to brighten the colors. The signature multistripe pattern features four traditional colors popularized in the 18th century.
The Hudson's Bay x Converse Jack Purcell collection will release at Hudson's Bay stores on September 1.