Air Jordan 2010 Playground – University Blue/White

words_Brandon Richard

Recently, a new university blue and white Air Jordan Retro 9 popped up on the Internet. The shoe was immediately dubbed the “Un-Powder,” due to inverse use of the Retro 9 “Powder” colors. However, we also noticed a that a curious logo replaced the standard “23″ on the heel of the shoe. The logo featured a heart shaped basketball, which fueled speculation that the shoes were tied to Michael’s “for the love of the game” motto. It has since been rumored that we will see a multi-shoe “For The Love Of The Game” pack from Jordan Brand later this year.

Part of that rumored pack is this new Air Jordan 2010 Playground. The shoe features a university blue nubuck and leather upper. White hits branding on the tongue and straps, as well as the outsole. Black works on the inner liner, “Love of Basketball” logo, and toe cap. No word on release specifics, but Sole Collector will keep you updated.

Color: University Blue/White
Style: 407744-401

via VMV

Tags: air jordan, air jordan 2010, air jordan 2010 outdoors, air jordan 2010 playground, air jordan 2010 playground outdoors, for the love of the game, jordan, Jordan Brand

11 Responses to “Air Jordan 2010 Playground – University Blue/White”

1. JT says:

   June 9, 2010 at 2:11 pm

   Those outdoor 2010′s should be nicknamed “The Croc’s” LOL! They are ugly in my opinion!

   Reply
   • servinpancakes says:

     June 10, 2010 at 12:44 am

     HAHAHAH i was thinkin the same thing. id take a shit in a pair n squish the shoe til my terds seep out the crocholes.
     i dont care if JB made them…you cant say that youre a straight man tryin rock these all tough.

     Reply
2. Nene33 says:

   June 9, 2010 at 2:14 pm

   Sexy as hell, the best 2010 edition I seen so far!!!

   The color really makes the wild design look smooth.

   Reply
3. nate says:

   June 9, 2010 at 2:30 pm

   wow i like these alot i just don’t like basketball heart logo seems a little gay

   Reply
4. nickair75 says:

   June 9, 2010 at 3:44 pm

   Cant help but think that an outdoor basketball shoe should be a darker colour!! Remember the OG Air Raid!!

   Reply
5. Kurtis says:

   June 9, 2010 at 4:19 pm

   these do not even look like jordans

   Reply
6. uptwngngstr says:

   June 9, 2010 at 6:32 pm

   wow, no lie, i did a double take. i like these a lot. would love to rock these on the court this summer…..

   Reply
7. lu says:

   June 9, 2010 at 6:40 pm

   I will cop for sure the gay logo its suppose to represent the ram or tar heel.. the mascot for UNC

   Reply
8. teemasuoka says:

   June 9, 2010 at 7:24 pm

   Theyre decent but im still not sure i would cop these. I like the for the love of the game colorway and symbol though.

   Reply
9. JhaeFizzle says:

   June 9, 2010 at 10:25 pm

   These are crazy looking, but they do have the same core support structure as the regular 2010′s and thats good.. just wish they didnt have “OUTDOOR” splattered on them like some motard needs to know which one his/her shoes are for indoor and out.

   Reply
10. cpred23 says:

    June 12, 2010 at 11:06 am

    hope these don’t come with te 9′s because nobody will get those fugly kicks. damm

    Reply